Nine years later? 20 million people are still playing—every. single. week.
That’s not just longevity. That’s a masterclass in game retention.
🛑 The gaming graveyard is littered with “hot trends” that faded overnight.
Yet Pokémon Go keeps winning—while many “next big things” are long forgotten.
What’s their secret? Three things:
✅ Community-driven experiences – IRL events sell millions of tickets, keeping players invested beyond the screen.
✅ Multi-layered monetization – When one revenue stream dips, they pivot. (Notice how web shops + sponsorships are stepping in?)
✅ Consistent engagement loops – More than 50% of players log in every day. That’s not luck. That’s brilliant game design.
Scopely just dropped $3.5B to buy Niantic’s AR titles, proving that live service gaming isn’t just alive—it’s thriving.
The real question: Is your game built to last… or to fade?
Daily breakdowns of gaming, AI, and emerging tech. What’s changing, why it matters, and how the industry is shifting behind the headlines.
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