The lead / Artificial Intelligence
AI Is Making Games Easier to Build. Getting Players Is the Hard Part.
Roblox’s AI adoption and Playgama’s game index reveal how game development is changing, what the numbers prove, and why discovery still matters.
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Microsoft
Microsoft’s 60,000-Employee Exit Offer: AI and Xbox Explained
Microsoft’s voluntary exit offer covers 60,000 eligible staff. See who qualifies, what is known about severance, and what it means for AI and Xbox.
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Microsoft
Is Xbox for Sale? The $150 Billion Buyout Report Explained
Microsoft says Xbox is not for sale. Explore the $100–150 billion buyout report, falling revenue and Xbox’s turnaround strategy in October 2026.
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GTA6
Why Is Everyone Talking About GTA VI? The Game, the Hype and What Comes Next
Why is GTA VI such a big deal? Explore its prices, technology, marketing and what Rockstar’s next game could mean for the future of the games industry.
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Evidence, expert perspectives and decisions to testEvent Marketing & Ticket Sales
A busy feed, a full room and a sustainable event are three different achievements.
Read the guideGame Discovery & Publishing
A good game still needs a clear promise, a reachable audience and enough cash to keep going.
Read the guideAI for Business
The first draft can get faster while the business process gets slower.
Read the guideGaming Investment & Studio Funding
More money in gaming does not mean more money for your studio.
Read the guideAI in Game Development
A faster prototype still has to become a game people want to play.
Read the guideWorth another look.
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